Along with the oil industry, the communications industry and the elevator ‘Close Door’ button industry, the pharmaceutical industry is one of the least trusted clubhouses in the great corporate tree. “They want to keep us sick.” “They’d rather treat us than cure us.” “I don’t speak English.” These are all impassioned criticisms I heard whilst skulking around my local pharmacy, asking strangers how they felt.
The problem with the pharmaceutical industry is that its sheer size has led to corruption and sophisticated flim-flammery, all in search of a quick profit off the desperation and ignorance of the common folk. Also, the industry has pretty much always been corrupt and full of flim-flammery. Only now the bullshit fits neatly into a pill instead of a good ol’ fashioned Wonder-Balm.
We have regulation now – oversight from way on high, which insists that someone actually prove that goat-scrotum extract cures eczema before they can advertise it on a product label. This is why the really fun claims of outlandish hooey can be found in the ‘supplement’ aisle these days. But even our modern snake oil derivatives can’t compare to the creative mangling of truth from the patent medicine days.
Back in the 1600’s, if you could make friends with someone in the royal camp you might be lucky enough to be issued ‘letters patent’. These were legal papers which allowed you to use the official royal endorsement in any of your advertising. For purveyors of bottled cures, this was a huge deal; it added a legitimacy to whatever freakish claims they might be making for their product. This led to the term ‘patent medicine’, which is misleading in that it’s not likely that any of these products were actually patented. Read more…